Voyager Innovations—the digital innovations arm of PLDT and Smart Communications—has again exemplified excellence in its various public relations campaigns and initiatives, bringing home three trophies at the recently held 53rd Anvil Awards.
FINTQ’s PR campaign for KasamaKA—a grassroots-based, self-help, and digital-enabled social intervention and last mile solution to promote financial literacy and inclusive growth—bagged a Gold Anvil award. Meanwhile, PayMaya Philippines’ PR campaign for its product launches titled Building One Cashless Society with PayMaya and Voyager’s internal program for employees dubbed as Everyday is Launch Day: Voyager Group Occupies Launchpad both received a Silver Anvil Award.
“These awards are testaments that an effective strategic communications plan leads to positive social change and yields positive results for the business. We are honored that our programs were recognized by a prestigious organization like the Public Relations Society of the Philippines as it cements the effectiveness of the tools we create aimed to support the business and touch lives of the people in communities we serve,” said Nick Bautista Wilwayco, Associate Director and Head of PR and Communications (VOY) at Voyager Innovations.
The annual Anvil Awards organized by the Public Relations Society of the Philippines recognizes the best programs and tools that meet the highest PR standards. It is one of the most coveted prize in the Public Relations industry as entries are rigorously screened by seasoned PR practitioners in the country.